Promotional prizes add sizzle to fundraising events

Silent auction items are a recipe for success

By Mae Strehlow

Standing out at a community event or charitable fundraiser is no easy assignment. But the team at Education First Federal Credit Union cooked up something special for a silent auction. Read how the Lone Star State organization created a promotional prize worthy of Texas-sized #SwaggingRights.

Serve something to savor

The Education First team knew their audi­ence. They featured their branding on a stainless BBQ grill—the centerpiece of a promo prize at a Rotary fundraiser—to capture the attention of event attendees. They’re in Texas, after all, so a branded grill was a smart way to turn up the heat at the silent auction.

Practicality on the menu

By choosing a high-end promo product, the Education First team knew there’d be more eyes on their brand. It’s also some­thing that would prove useful. They were right! The winning bidder said he planned to grill on his boat during summer.

Topped with BBQ promotional items

An assortment of practical BBQ-themed items was included with the grill to make the presentation more enticing. The prize package included other promo items like wet wipes, plus sauces, spices and bever­ages. Together, the promotional prize was more than a collection of ingredients—it offered a rich and delicious experience.

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