We wear these shirts at expos and they really help our people stand out in the crowd. The shirts always look great. They do not wrinkle, and do not fade in the wash or in the sun. They always look brand new. The only problem is the material is not very comfortable. It is not cotton and does not breathe. Wearing this shirt on a hot summer day feels like wearing a plastic bag. I knew that, however, when we first ordered the shirt. To us it is more important to look good at an expo than to wear a faded but comfortable cotton shirt.