the only confusion was that the "standard" picture online showed 3 white lines on teh back side...so this is what i was expecting. When final artwork was sent for approval, only the front was shown. I asked to see the back artwork and I'm glad I did. These lines were not on our final artwork. this was one reason we went with th product in teh first place. We were able to catch the mistake before production, but only b/c of my inquiry.