Cool car accessories are a must-have

By Michelle Banks

Every day, people spend an average of roughly sixty minutes behind the wheel opens in new window, whether they’re commuting, road tripping or just running errands. That’s a lot of driving—and a perfect opportunity for your brand to tag along. Promotional car accessories and toys for trucks help your organization stay top of mind every time someone opens the glove box, pops the trunk or hits the road.

Car comfort

Sometimes it’s the little things—like a pleasant scent or clean car floor—that make a big impact. Thoughtful, useful promos keep your brand close mile after mile. Handing out swag at an event? Include custom air fresheners that keep your message hanging around—literally. Starting a corporate sustainability initiative? Hand out cotton tote bags that employees can keep in their vehicles and use during their next trip to the grocery store. Tuck in a coffee shop gift card so they can grab a drink on their way to work.

Keeping a vehicle’s interior cool during hot weather is essential for their comfort. Sunshade car covers do just that, plus they act as a billboard for your brand, grabbing attention from passersby. Imprint with a QR code that leads to a newsletter signup or landing page. And promote safety by handing out car phone holders to everyone who likes, comments on and shares your social media posts.

Glove box goodies

Compact and easy to keep close, items that store in the glove box keep your brand in arm’s reach. Launching a new customer loyalty program? Add an automotive document pouch to your new hire welcome kit to help keep important papers organized.

Help keep them prepared with an auto hammer or emergency flashlight. They’ll be grateful for your thoughtfulness. Preparing for a direct mail campaign? Send out proof of insurance holders. Slip a discount code inside to engage recipients and encourage them to take action.

Trunk time

The trunk is where organization and utility collide, making it a great place to plant your brand using promotional car gifts. Gearing up for a new product launch? Include a trunk cooler organizer stocked with snacks and cold drinks with every purchase. Thank employees for their hard work by giving them a highway safety kit. Tools like wrenches and needle-nose pliers can get them out of a pinch and have them feeling even more appreciative of their workplace.

Encourage more subscription or membership signups with trunk organizers loaded with product samples or new items. Make a long-lasting positive impression on prospects by gifting a highway companion kit. Stocked with everything from jumper cables to a gas siphon, it’s something they’ll hold on to for years to come.

Branding on the move

Why not let your brand tag along wherever your audience goes? Promotional car accessories for the exterior make every vehicle a moving billboard. For your next fundraising campaign, offer bumper stickers that let backers show support for your cause. Hosting an open house? Slip a car magnet in attendees’ gift bags for a memorable and mobile giveaway. Fans of your brand will love the chance to show their pride with license plate frames. Or go for window car decals or window clings to give people bragging rights while boosting visibility.

Promotional car gifts that go the distance

From the glove box to the bumper, promotional car accessories help ensure your brand is along for the ride.

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