We used this bag as our conference material bag and it was great! In fact I felt like we need more material to fill the bag. I think the conference attendees will be using this bag over and over again, which is a great marketing tool for us, of course.
I was impressed with how big the imprint size was. We had plenty of room for our logo + tag line + web address and all of it was perfectly legible. We did white font on the black and it really popped.