The Intelli-Tote Bag is very well-designed and well-constructed. The separate pockets for a cell phone and a water bottle were appealing to me. The metallic gold imprint of our school logo looks great combined with the vertical stripe in purple. Another attractive feature is the zipper, allowing the carrier to feel that items are secure. The Intelli-Tote Bag is very reasonably priced, and it should be popular with our faculty, staff and students.